Social Media Sharing App for Lawyers is Launched

From: Law Sites, October 17, 2014, by

You may remember reading here about ClearView Social, the social media sharing app designed for lawyers by social media marketing consultant Adrian Dayton. Last May, I wrote a post critical of the idea, but after talking to Dayton and seeing a demonstration, I softened my position.

The basic idea behind the app is to make it easy for lawyers at larger firms to share on social media by having their marketing departments feed them the content to share. The lawyers get an email listing articles or blog posts and choose the ones they want to share out to their own social networks. <READ MORE>

4 Social Media Mistakes Every Business Should Avoid

From: Intuit QuickBooks, by Lee Polevoi on September 3, 2014

As far as your small business is concerned, social media can be a great force for good — attracting prospective customers, boosting sales, being part of the online conversation, and even helping you become a greener business. But when you commit certain rookie mistakes, you risk undoing all of your hard-earned social media achievements.

Here are four of the most common social media mistakes and how to avoid them:

1. Trying to do too much. Facebook, Twitter, LinkedIn, Tumblr, YouTube, Pinterest, Google+ — it’s tempting to jump in and open an account on every channel. But developing an effective social media presence takes time, something small businesses can ill afford to waste. Instead, focus on one or two platforms that offer the greatest potential for your particular products or services and place your efforts there.

“When it comes to your social media channels, start small,” advises Monique Mansour of Katie Wagner Social Media. “Remember, people prefer quality businesses and products, and having an online reputation for quality both on your website and on your social media channels will help you get noticed.” <READ MORE>

5 Tips for Becoming a Better Listener

From Intuit Quick Books: by Lee Polevoi on June 17, 2014

Successful entrepreneurs can profit as much from effective listening as speaking. “We use listening to gain understanding, to obtain information, and to learn,” notes business development trainer James Nathan. “Being a better listener … will benefit you in improved productivity, influence, persuasion and negotiation. You will avoid more misunderstanding and improve rapport and communication.”

Nathan and other communication experts advocate learning the skill known as “active listening” — making the deliberate effort to listen to and comprehend what another person is trying to say.

“It takes effort to listen actively,” says business coach John Chancellor. “It is easy to fall back into the habit of listening passively — that is, hearing the words but not really striving to understand the meaning the speaker is trying to get across.”

Failing to understand what’s being said can result in costly mistakes with your customers, vendors, and employees. Here are five tips to improve your listening skills and promote effective communication: <READ MORE>

Court shuts down alleged PC tech support scam

From PC World, October 24, 2014 – by Grant Gross

This the kind of thing that can really hurt the honest companies that actually provide a great security platform.  Please read:

A court has shut down a New York tech support vendor after the U.S. Federal Trade Commission accused the company of scamming computer users into paying hundreds of dollars for services they did not need.

The FTC’s complaint against Pairsys, based in Albany, New York, also alleged that the company charged customers for software that was otherwise available for free.

Pairsys cold-called computer users in the U.S. and other countries, claiming to be representatives of Microsoft or Facebook, and convinced them to allow the company’s workers to gain remote control over the customers’ PCs as a way to diagnose computer problems, the FTC said.

Pairsys charged computer owners US$149 to $249 to fix nonexistent problems on their PCs, the FTC alleged.

The company also purchased deceptive online ads that led computer owners to believe they were calling technical support lines for legitimate companies, the FTC said in its complaint, filed with the U.S. District Court for the Northern District of New York in September.

Pairsys did not immediately return a message seeking comment on the FTC complaint.

Pairsys and its operators “targeted seniors and other vulnerable populations, preying on their lack of computer knowledge to sell ‘security’ software and programs that had no value at all,” Jessica Rich, director of the FTC’s Bureau of Consumer Protection, said in a statement. “We look forward to getting consumers’ money back in their pockets.” <READ MORE>

Banks: Credit Card Breach at Staples Stores

Posted on KrebsonSecurity, October 14, 2014

Multiple banks say they have identified a pattern of credit and debit card fraud suggesting that several Staples Inc. office supply locations in the Northeastern United States are currently dealing with a data breach. Staples says it is investigating “a potential issue” and has contacted law enforcement.

According to more than a half-dozen sources at banks operating on the East Coast, it appears likely that fraudsters have succeeded in stealing customer card data from some subset of Staples locations, including seven Staples stores in Pennsylvania, at least three in New York City, and another in New Jersey.

Framingham, Mass.-based Staples has more than 1,800 stores nationwide, but so far the banks contacted by this reporter have traced a pattern of fraudulent transactions on a group of cards that had all previously been used at a small number of Staples locations in the Northeast. <READ MORE>

Should Lawyers Offer Discounts To Clients?

Article from Lawyerist Blog, by on

Are discounts or free samples the route to more business or a quick road to devaluing your services? Some top law firms are using discounted rates to retain their budget-conscious clients. However, discounts need to be considered carefully to avoid the challenges of not being paid. This article explains the pros, cons, and best practices of special offers.

The Pros

Coupons, discounts, and free samples offer some incredible benefits, such as fast returns and a jolt in client inquiries. Experts have uncovered some interesting psychological effects of coupons. For many people, saving money produces oxytocin — a chemical your body releases when something good happens. In other words, special offers delight some customers, and those good feelings often become mentally associated with the business that provided the special offer.

The Cons

Special offers can be expensive and ineffective, and they may negatively affect a firm’s brand positioning if done incorrectly. According to a recent survey of Lawyerist Insider subscribers, coupons may also increase the number of past due accounts. Some lawyers also worry that discounts cause people to underestimate the value of their services and attract the wrong kind of customers. <READ MORE>

Kennedy-Mighell Talk Online Tools for Learning Things Quickly

Posted by: Law Technology Today October 16, 2014

Because lawyers often need to get up to speed on a topic quickly, most find that they can learn almost anything on the Internet, provided they can find the appropriate tools and resources. In the short term, lawyers often need to do quick research for a speech, webinar, or to talk to a specialist about a subject. More lasting knowledge is needed for specific case and client knowledge, starting a new position or job, or learning about new technology. With all of the online resources available, how can a lawyer quickly get started gaining a solid foundation in knowledge of a new subject?

In this episode of The Kennedy-Mighell Report, Dennis Kennedy and Tom Mighell discuss how lawyers can accelerate their learning process, where to find quality learning tools online, and their favorite ideas and tips. Kennedy and Mighell both agree that it is important to consider the subject matter, how quickly it needs to be learned, and what method works best for each individual lawyer. While both prefer Wikipedia as a starting place to gain knowledge, Kennedy prefers podcasts, audiobooks, and presentation slides as sources of more detailed information. Mighell prefers blogs and online university courses, although he emphasizes that the user is responsible for quality control and management. In the end, each lawyer should consider how he/she learned best during school, and use the Internet as a resource while trying not to waste time searching for documents.

Click Here to Go to the Webpage and Click on the arrow at the top to listen.

Ensuring the Security of Your Company’s Data

From: Intuit QuickBooks, by Andrea Hayden on July 20, 2014

This was posted to our site back in August. Since that time a very nasty ransom ware, CryptonWall 2.0 has surfaced.  If you get hit, plan on spending at least $500.00 just to get your data back.

This article provides you with some guidelines and is worth your time to give it a look. Thanks for visiting our site – Randy Centrella <READ MORE>

Coalition presses HHS for MU fix

From: Healthcare IT News, by Bernie Monegain, October 15, 2014

Coalition urges focus on interoperability, reporting relief, revamping EHR certification.

A coalition of healthcare associations today called on HHS Secretary to revamp the meaningful use program.  “Without changes to the MU program and a new emphasis for interoperable EHRs/EMRs systems and HIT infrastructure, we believe that the opportunity to leverage these technologies will not be realized,” the organizations wrote.

The letter is signed by the American Academy of Family Physicians, American Medical Association, Medical Group Management Association, National Rural Health Association, Memorial Healthcare System, Mountain States Health Alliance, Premier healthcare alliance and Summa Health System.

The AMA also wrote a separate letter to CMS and ONC, pushing a similar agenda and offering a detailed “blueprint.”  The coalition letter to Burwell references the recent final rule that provided some flexibility in cases where certified EHRs were not available. <READ MORE>

Nearly 7 Million Dropbox Account Passwords Allegedly Hacked

From: The Hacker News, October 14, 2014

Internet users have faced a number of major privacy breaches in last two months. Major in the list are The Fappening, The Snappening and now the latest privacy breach in Dropbox security has gained everybody’s attention across the world. Dropbox, the popular online locker service, appears to have been hacked by an unnamed hacker group. It is still unclear how the account details of so many users were accessed and, indeed, if they are actually legitimate or not. However, the group claims to have accessed details from nearly 7 million individual accounts and are threatening to release users’ photos, videos and other files.

HACKERS CLAIMED TO RELEASE 7 MILLION USERS’ PERSONAL DATA

A thread surfaced on Reddit today that include links to files containing hundreds of usernames and passwords for Dropbox accounts in plain text. Also a series of posts with hundreds of alleged usernames and passwords for Dropbox accounts have been made to Pastebin, an anonymous information-sharing site. <READ MORE>